We price signs based on two factors: the amount of information they contain, and the amount of material they require. Once we begin collaborating, we will provide you with price estimates along the way, and give you an opportunity to make adjustments to fit your budget. That said, for initial planning purposes, you can asume the total cost (for the entire process — including information design, sign layout, material, fabrication, and shipping) will be in the range of $30-60 per simple sign (2-3 lines of 3-4 words of text, with direction arrows and no custom artwork), depending on the complexity of the signs and the material used for fabrication.